Risk Management
“Only those who will risk going too far can possibly find out how far one can go.” – T.S. Eliot
Your survival depends on avoiding risks that could kill you. But your success depends on taking risks that could reward you.
Good living means good risk management, not risk elimination.
This requires two skills:
1. Risk Evaluation: When deciding what risk is worth taking, how skilled are you at juggling multiple factors and realistically calculating probabilities?
2. Emotional Regulation: When facing uncertainty and loss, how skilled are you at keeping your fear from overwhelming your ability to make smart choices?
There are ways to reduce your risk, and we should learn them. Reckless risk isn’t brave; it is immature. But the only way to eliminate risk is to quit playing at all.
Which of these skills are you stronger at: risk evaluation or emotional regulation?

Meet The Author, Scott Wozniak
Scott Wozniak specializes in helping leaders build legendary brands through enhancing customer experiences. He leads a consulting firm, authors books, delivers speeches at conferences, and provides coaching to CEOs. His work is inspired by a unique background that blends performing arts with leadership in various organizations. After pursuing a career in musical theater, Scott shifted focus towards empowering leaders and organizations, earning advanced degrees and certifications in leadership and organizational leadership. His diverse experience includes consulting with global leaders, contributing to major projects at Chick-fil-A headquarters, and engaging in various entrepreneurial ventures. Scott is also a Mensa member, an avid reader, and enjoys adventurous sports. He resides in Atlanta with his family, actively participating in community and church activities. Discover more about Scott’s approach to building brands in his book, “Make Your Brand Legendary,” available on Amazon.
